Beauty Wire Magazine Features Nextech's Aesthetics Generations Report
Nextech's in-depth article on the five generations of aesthetics patients has been published in Beauty Wire Magazine. The report covers the silent generation, baby boomers, Gen X, millennials, and Gen Z. Nextech closely reviews each generation's preferred aesthetic treatments, communication methods, advertising channels, and other categories of interest to owners and administrators of aesthetics-focused clinics.
From the report: "Aesthetic practices across the United States are dealing with contradictory feedback, because there are five generations coming to their office—and each generation is visiting in greater numbers. ... Becoming a multi-generational practice is not always an easy task, but it leads to a larger patient pool and increased revenue and impact." Readers will be able to better understand the unique needs of each generation of patient and learn easy and effective ways to become a successful multi-generational practice.