There are many benefits to effectively marketing a specialty physician practice. A solid communications program can cultivate relationships, drive referrals, establish a practice’s expertise and cement the organization’s reputation in the community. Yet even when providers appreciate the value of a marketing program, they sometimes struggle with where to begin in creating one.

Physician burnout seems to be a common trend throughout medical facilities. But is doesn't have to be.

Nextech's Chief Technology Officer, Tommy Richardson, provides his insights to Enterprise Security on how to keep your practice's information secure at all times.

B.K. Kohn, Nextech's Senior Professional Services Consultant, joins Becker's ASC Review to provide tips on how to take advantage of the current "safe learning environment" to refine MACRA programs with minimal risks.

With so many new reporting and analytics solutions on the market it can be difficult to find out what suits your practice the best. This article by Robin Ntoh, Nextech's Senior Professional Services Consultant, explores why it's important to find the perfect solution, what to look for when implementing them and how to ensure an optimal return on investment for your practice.

Is your practice using technology to its maximum potential? Setting goals for your system, moving away from retroactive report reviews and sharing data to sustain buy-in are some of the essential steps to start optimizing technology.

It is clear that value-based care is still health care organizations' top priority. Technology such as an EMR, Patient Portals and an Operation Management Solution, can ensure your practice is keeping up with current trends that remold the health care landscape.

A recent study revealed how much time ophthalmologists at a single center spend using their EHR. In this month's issue of Ophthalmology Business, Nextech's Chief Medical Officer, Dr. Dan Montzka discussed why it is important to have a system that has been responsive to user input over time and is workflow friendly.