Blog

What if your team and your patients felt like family and everyone’s on the same page? That’s the culture Sara Camp has built at Camp Plastic Surgery in Fort Worth, where transparency (yes, even finances) is part of daily life.

A single cyberattack could cost your practice $10 million, or shut it down completely. That’s just one of the threats healthcare providers are facing today, and Long Island plastic surgeon Dr. Mark Epstein is sharing simple ways to protect your practice, from strong passwords and staff training to cloud backups and cyber insurance.

Early in 2020, Baltimore plastic surgeon Dr. Carrie Houssock became the owner of a retiring plastic surgeon’s practice. Until that day, the practice was still using paper charts.

Since Dr. Tiffany McCormack began her practice with just a few employees, she’s grown into a full team offering everything from lasers and injectables to vaginal rejuvenation in a 12,000-square-foot facility featuring a surgery center and a medical spa.

From the annual meeting of The Aesthetic Society, Dr. Grant Stevens recaps the highlights and shares where he sees aesthetics heading next.

A solid sales funnel is key to attracting, nurturing, and keeping patients. Industry veteran Jay Shorr shares practical tips on strengthening the operational, financial, and administrative health of aesthetic practices.

Most aesthetic practices aren’t prioritizing before-and-after photos the way they should. Candace Crowe drives home the importance of photography in patient decision-making and shares the best practices for capturing meaningful results while making patients feel comfortable throughout the process.

What really sets top med spas apart? Kirstie Jackson, Director of Education at AmSpa, has spent over 20 years in the aesthetics industry, starting in the UK before making her mark in the US, and she’s here to break it all down.