There’s never been a better time to start a med spa. In 2023, the industry was valued at $18.79 billion in annual revenue, and it's expected to continue growing. Opening a med spa can be a smart financial move. But it's only possible if you meet the licensure requirements to do so.
From the truth about Instagram follower counts vs. engagement to what you can and can’t say about GLP-1s in your ads, Erica Crawford joins the podcast to dismantle some of the most widely held beliefs in aesthetic practice marketing.
It may seem like nearly everywhere you go, a new med spa is opening. And the truth isn’t far from that perception. From 2021 to 2024, there’s been a 100% increase in the number of med spas in the U.S. But are med spas a profitable long-term endeavor or a passing fad?
Katrina Whitehair, a former practice administrator turned aesthetic practice consultant, shares her essential strategies for creating value and making meaningful changes in a practice.
Practice Management | EHR | Front & Back Office Performance
It takes more than clinical expertise for specialty healthcare providers to deliver outstanding care. They also must have a well-run practice to keep operations smooth and patients happy, especially in today's world of healthcare consumerism. Practice administrators take charge of this effort, managing the intricate web of scheduling, billing, patient communication, and much more. It's a critical role in any practice that requires a diverse skill set and tireless work ethic.
Generative AI is changing the face of healthcare, from large research laboratories to the exam rooms of single-provider clinics.
The rise of telemedicine ranks among the more significant changes in healthcare following the COVID-19 pandemic. It is now an integral part of our healthcare system and can be an effective way to serve more patients and offer current patients flexibility. The administrative process for telehealth, however, can be complex and is a common area where practices can optimize their workflow, especially with telehealth coding. To help, this guide includes the most popular telemedicine codes and telemedicine coding mistakes to avoid.
According to Grand View Research, the global market for laser hair removal is expected to grow by an average of almost 19% annually through 2030. Advancements in technology and cultural trends in aesthetics send more than a million people each year to laser hair removal facilities throughout the U.S.
