There’s never been a better time to start a med spa. In 2023, the industry was valued at $18.79 billion in annual revenue, and it's expected to continue growing. Opening a med spa can be a smart financial move. But it's only possible if you meet the licensure requirements to do so.

It may seem like nearly everywhere you go, a new med spa is opening. And the truth isn’t far from that perception. From 2021 to 2024, there’s been a 100% increase in the number of med spas in the U.S. But are med spas a profitable long-term endeavor or a passing fad?

A cultural focus on looking young but natural has created high ongoing demand for injectable neuromodulators and dermal fillers. With minimal required equipment, these injectables can be a high profit center for your med spa. Neuromodulators can relax wrinkles, improve facial symmetry, treat acne, and fix a gummy smile. Dermal fillers can enhance lips, plump up deep lines, and restore the appearance of aging hands. Patients love injectables for their minimal downtime, affordable price point, and natural-looking results. Since they are FDA-regulated medical treatments, make sure your med spa knows all the rules and regulations around their use.

Standing out in today’s tight market is critically important for maintaining and growing a practice. With over 35 years of consulting experience in aesthetics, Karen Zupko shares how practices can really shine by focusing on the patient experience, embracing useful technology, and making every interaction count.

Michael Zanetti is a military officer turned business strategist with a knack for building high-performing teams, and today he brings this expertise into the medical spa business. At Erasable Med Spa in Tampa, Michael and his team focus on delivering the most comfortable, luxurious, and results-driven patient experience.

Coding and billing pro John Gwin shares the most useful key performance indicators (KPIs) to help your practice grow and succeed. Hear John’s money-saving insights on: Advice for dealing with the complexities of insurance billing The need for strong financial controls and regular checks on your accounts How to decide whether your practice should accept insurance or focus on cash pay services How to protect your practice from risks like embezzlement and fraud Why it's crucial to stay on top of your practice's finances and plan ahead for potential challenges

What Does Patient Engagement Mean? Patient engagement encompasses every experience, encounter, or interaction where the patient engages with your practice. In today's digital age, this often involves patients interacting with online portals, mobile apps, or digital experiences on the practice's devices. Patients may use these tools to schedule appointments, shop for products, watch informational videos, view before-and-after photos, sign consent and intake forms, and review pre- and post-treatment instructions.

There’s never been a better time than the present to open a med spa. Valued at 18.1 billion in 2023, the industry is booming and growing quickly. However, opening a med spa isn’t an option for everyone. Med spa laws can be tricky to navigate and vary greatly between states.